I am not totally sold on any brand, manufacturer, etc. I always do some research. I try to find out what is strong, weak in their performance, longevity, service, etc. I have many different tools ranging from high end to not so high end. Ranging from, my usage, to the quality of the tool, or if it is a one time buy/usage. It all has a factor in my decision to purchase. I realize that some folks are passionate about their favorites. Thats OK, I respect their opinion, and their passion. It's all a personal preference that we can all appreciate!