Wow, Tom... I'm blushing!
Brie, I'm Barb. I started playing with a router around 2012. I've been woodworking since somewhere around '97 or '98, when a campsite sign was gonna cost us over $100 for a simple sign; but all that is in my bio, if you're interested. And Tom is right. I do all my signs freehand (no CNC) and I create them on my computer, reverse the image, and I use wintergreen oil to transfer the template (pattern) to the wood. I use trim router (I just got a Makita a week or so ago that I'm still itchin to get at) with a plunge base for my signs.
If you're interested in making signs freehand (I think that's the better way; more freedom in your designs) might I recommend Oldave100 on Youtube. They actually teach people through their channel how to free hand route signs. Dave started his business back in the late 70's I think. His son, Eric, has taken up where dad left off, and I go there for reference and ideas a lot when it comes to certain areas. I don't use their patterns, as I make my own, and I use a different technique than they do, but they have some amazing lessons you may be interested in. Here's my latest sign (that I will never in a million years be able to duplicate this coloring, but I'm gonna try till I die, I think!) My husband Ken does my painting, and my poly spraying. He's got the touch for it. I don't.
Unfortunately, the picture doesn't do the shine justice. I took this sign to work and had it sold in five minutes flat
Now if I can just duplicate the color.... (It was by accident lol)