Selling Signs - Router Forums
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post #1 of 14 (permalink) Old 02-27-2016, 06:40 AM Thread Starter
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Default Selling Signs

When everyone started out what were your best selling signs? WELCOME signs, Signs with sayings, Hunting & Fishing related signs ect? I'm thinking about making up some different Welcome signs and possibly some Hunting signs, since I am in West Virginia and see how that goes. And asking any of the buyers what they would like t see in preference of signs. So a little feedback from my knowledgeable Brothers here...

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post #2 of 14 (permalink) Old 02-27-2016, 07:30 AM
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The reply's to this post will be interesting. I don't sell anything I make but I choose to give it away. This way I can make what I want to make when I want to make it. I am interested in finding out what people like the most.
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post #3 of 14 (permalink) Old 02-27-2016, 10:31 AM
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I wonder if "Donald Trump for pres" would be a big seller right now? Make hay while the sun shines so too speak
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post #4 of 14 (permalink) Old 02-27-2016, 11:13 AM
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I don't sell my signs, Bobby Lee, so I don't have a tested answer —only an observation.

Generalized signs like "Welcome" or signs with standard sayings are pretty much available everywhere in many different forms. Most of them are mass produced and treated by the consumer as just another commodity, which makes them price sensitive.

You, on the other hand, are creating hand-crafted items which require time, skill, and materials so they should be marketed as special and unique items. I think the key is personalization with the customer's own name or message so the sign is uniquely theirs and you can command a higher price.

You can design "Welcome" and "Man Cave" or "Fishing" signs with room for the customer's name so you don't have to reinvent the wheel each time but have the production advantage of a somewhat standard sign that isn't perceived as a cheap item. I always say, "If you produce many of an item, it's just a commodity. If you produce only one, it's art."

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post #5 of 14 (permalink) Old 02-27-2016, 11:23 AM
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Quote:
Originally Posted by TheCableGuy View Post
I wonder if "Donald Trump for pres" would be a big seller right now? Make hay while the sun shines so too speak
Kind of like the round badges that people pinned on their shirts that rread "I LIKE IKE". How many of you remember those?

Jerry
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post #6 of 14 (permalink) Old 02-27-2016, 02:12 PM
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Check here for examples and pricing for small custom signs.

https://www.etsy.com/market/custom_wood_signs
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post #7 of 14 (permalink) Old 02-27-2016, 05:51 PM
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Quote:
Originally Posted by Gaffboat View Post
I don't sell my signs, Bobby Lee, so I don't have a tested answer —only an observation.

Generalized signs like "Welcome" or signs with standard sayings are pretty much available everywhere in many different forms. Most of them are mass produced and treated by the consumer as just another commodity, which makes them price sensitive.

You, on the other hand, are creating hand-crafted items which require time, skill, and materials so they should be marketed as special and unique items. I think the key is personalization with the customer's own name or message so the sign is uniquely theirs and you can command a higher price.

You can design "Welcome" and "Man Cave" or "Fishing" signs with room for the customer's name so you don't have to reinvent the wheel each time but have the production advantage of a somewhat standard sign that isn't perceived as a cheap item. I always say, "If you produce many of an item, it's just a commodity. If you produce only one, it's art."
There is truth in what Oliver says. We had one daughter.

Don in Murfreesboro,Tn.

Measure once cut twice and it's still to short.
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post #8 of 14 (permalink) Old 02-28-2016, 10:00 AM
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Art is defined by argument as well.
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post #9 of 14 (permalink) Old 02-28-2016, 12:30 PM
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A quick glance through the web site recommended by Dovetail shows those prices to be commensurate with what I see for similar work at the local Farmer's markets in the greater Portland, OR area.

Having said that, I agree with Oliver's points.

As an additional thought, my neighbor who makes and sells quality, custom outdoor furniture (tables, chairs, benches etc) from cedar typically charges 2x the materials plus a small up tick. He does not however apply any type of finish to these items.
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Last edited by JFPNCM; 02-28-2016 at 12:34 PM. Reason: add text
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post #10 of 14 (permalink) Old 02-28-2016, 09:04 PM
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Quote:
Originally Posted by BobbyLee View Post
When everyone started out what were your best selling signs? WELCOME signs, Signs with sayings, Hunting & Fishing related signs ect? I'm thinking about making up some different Welcome signs and possibly some Hunting signs, since I am in West Virginia and see how that goes. And asking any of the buyers what they would like t see in preference of signs. So a little feedback from my knowledgeable Brothers here...
BobbyLee,

Here's a link to Eric's formula for pricing signs.


I use $30/sqft pricing for my signs.....all words, no drawings. When I am adding any artwork, I tend to add $10 per artwork.

So for me, when using Western Red Cedar fence pickets, I get about $30 for a 6" X 24" with no artwork. I would get $40 for the same sign with one artwork. $50 for the same sign with 2 artworks.

My artwork fees are not written in stone.....if it's a simple design I may charge less.

I try to get 2 weeks to complete a sign after the customer has approved the drawing. I never start a job without their approval.....especially the spelling.

Hope this helps you.
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