Remember the bit rotates counter clockwise looking from above. You can even do what I used to to on my old table, put a sharpie marker rotation arrow around your bit opening. I tried to upload a drawing, if it doesn't work I'll email it to you.
Also, if not using a fence, be SURE that you are using a starting pin. Even with the correct feed direction, trying to put a workpiece onto a bit without a starting pin can cause the work to fly off in any direction.
Remember when working with a hand-held router, the feed direction is opposite, because the bit rotates clockwise from above. So outside of a piece you rout counterclockwise, inside of a piece you rout clockwise.
A good reference with a bunch of jigs and ideas is "The new Router Handbook" by patrick spielman, check your local library, or half.com